UAE Motorists Urged to Adopt Fuel Efficient Vehicles in Reaction to Fuel Subsidy Revision

World Future Energy Summit to Launch New ‘Sustainable Transport’ Sector to Showcase Fuel Efficient Vehicles and Support UAE’s Sustainability Strategy

Abu Dhabi, United Arab Emirates

In reaction to the UAE government recently revising fuel subsidies, industry experts today urged motorists to adopt fuel-efficient vehicles to save on petrol costs and support the UAE’s sustainable transportation agenda.

Starting on 1 August 2015, the UAE Ministry of Energy, ADNOC, and ENOC have coordinated on revising transport fuel subsidies, by aligning petrol and diesel prices monthly to global price indices and operating costs, according to Fitch Ratings, which predicts that fellow GCC countries could join the UAE in reforming energy subsidies.

Meeting the growing demand for fuel efficient vehicles in the region, and supporting the UAE’s sustainability agendas with UAE Vision 2021 and Abu Dhabi Vision 2030, the World Future Energy Summit (WFES) 2016, hosted by Masdar and part of Abu Dhabi Sustainability Week, will launch a new dedicated area “WFES Sustainable Transport”.

At WFES Sustainable Transport, manufacturers and innovators will showcase sustainable transportation technology across land, sea, and air; complemented by conference proceedings featuring global thought leaders on sustainable transportation.

“Revising fuel subsidies in the UAE is already leading to higher prices at the pump, boosting demand from motorists, educational institutions, organisations and mass transit authorities to rapidly adopt the latest fuel efficient hybrid vehicles,” said Naji El Haddad, Group Event Director, WFES 2016.

“The UAE is set a regional trendsetter in reforming fuel subsidies and supporting national sustainability agendas. In turn, the UAE is primed to quickly become a fast-growing market for hybrid and electric vehicle manufacturers,” added Naji El Haddad.

Demonstrating the potential for fuel efficient vehicles, the UAE has one of the fastest-growing automobile markets in the region, with the country’s automotive sales growing by 6.5 percent from 1H 2013 to 1H 2014, and 75 percent of consumers planning to buy a car in the next two years, according to a recent report by Emirates NBD.

In previous years, leading fuel efficient vehicle manufacturers Renault Group, Nissan Group, Mercedes-Benz, and Porsche, along with Portugal’s MOBI.E electromobility charging system, have participated in WFES, showcasing vehicles such as the all-electric Nissan Leaf and the high-efficiency diesel-powered Renault Clio.

WFES 2016 will take place at the Abu Dhabi National Exhibition Centre on 18-21 January 2016, and is co-located with International Water Summit, and EcoWASTE.


Photo Caption: WFES 2016’s “Sustainable Transport” sector will feature leading enterprises in fuel efficient technology, with previous exhibitors including Mercedes-Benz, Porsche, and Portugal’s MOBI.E.

About Masdar

Masdar is Abu Dhabi’s renewable energy company advancing the development, commercialisation and deployment of clean energy technologies and solutions. The company serves as a link between today’s fossil fuel economy and the energy economy of the future. Backed by the Mubadala Development Company PJSC, the strategic investment company of the government of Abu Dhabi, Masdar is dedicated to the Emirate’s long-term vision for the future of energy.

For more information about Masdar, please visit:

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About World Future Energy Summit

The World Future Energy Summit (WFES) is the world’s most influential event dedicated to advancing future energy, energy efficiency, and clean technology.  Held each year at the Abu Dhabi National Exhibition Centre, WFES is hosted by Masdar Institute.  The WFES 2015 exhibition and conference saw 650 companies from 40 countries, and more than 32,000 attendees from 170 countries participate.  For more information, please visit

About Abu Dhabi Sustainability Week

Abu Dhabi Sustainability Week (ADSW) is the ground-breaking global forum that unites thought leaders, policy makers and investors to address the challenges of renewable energy and sustainable development.With the global population set to reach nine billion by 2050, ADSW promotes collaborative thinking and development to accelerate the sustainable solutions needed to support rapid economic and population growth. An Abu Dhabi government initiative, ADSW is the largest gathering on sustainability in the Middle East and a significant forum in stimulating the international dialogue and action. For more information, visit