More space under consideration for sold-out IRE

Additional exhibition space has been considered for the third International Rental Exhibition (IRE), following the sale of the initial allocation for the Amsterdam exhibition. Among the major international manufacturers that have already confirmed their participation are Hitachi, JCB, Kubota, Terex, Volvo, Wacker Neuson and Yanmar Construction Equipment. IRE 2014 takes place at the RAI Exhibition Centre in Amsterdam from 24-26 June, and other participants include Hilti, Himoinsa, Husqvarna, Kaeser, Pullman, Thermobile, Thwaites and Towerlight. There is a waiting list of more manufacturers interested in exhibiting at the event, which can be accommodated if there is clear commitment from the industry.

Decision time

Commenting on the high demand for space at IRE, managing director of show organiser IPI, Tony Kenter said, “We have already a waiting list for over 250 sq.m of stand space but in order to book the extra hall it is important to get an accurate estimate on how much space we need. We have agreed with RAI to officially inform them on April 18 what the decision will be. So for companies who are still interested at participating at IRE 2014 I would say NOW is the time to make IRE your top priority. Take advantage of this last change to be part of this popular event. Contact us directly or fill in the application form on the website”

IRE will again have the support of the European Rental Association (ERA), which will be holding its annual convention during the exhibition. The prestigious European Rental Awards dinner will also take place during IRE, making the exhibition a truly world class event.

IRE will also benefit by being held concurrently with the very successful APEX powered access exhibition, which is also sold out. Visitors to each show will have access to the adjoining exhibition, providing visitors with a ‘one stop shop’ for all types of rental equipment. IRE exhibitors will benefit from increased traffic from rental-oriented APEX visitors and vice-versa.