Close
WORLD OF CONCRETE
Friday, December 19, 2025
JEC WORLD 2026

XYZ Reality launches pioneering new Augmented Reality technology to transform mission critical construction

Note* - All images used are for editorial and illustrative purposes only and may not originate from the original news provider or associated company.

Subscribe

- Never miss a story with notifications

- Gain full access to our premium content

- Browse free from any location or device.

Media Packs

Expand Your Reach With Our Customized Solutions Empowering Your Campaigns To Maximize Your Reach & Drive Real Results!

– Access the Media Pack Now

– Book a Conference Call

Leave Message for Us to Get Back

Related stories

Human Machine Collaboration on Modern Construction Sites

Modern construction sites increasingly feature integrated teams where workers and machines collaborate as complementary partners, each contributing unique strengths toward shared objectives. This exploration examines collaborative workflows where technology augments human skill and judgment, improving overall productivity while simultaneously reducing physical strain on workers and enabling safer, more controlled construction processes. Advanced robotics, artificial intelligence, and intuitive human-machine interfaces create opportunities for seamless integration between human expertise and mechanical precision, establishing new models for effective teamwork in dynamic construction environments.

Top Benefits of Playground Artificial Turf for Safe Outdoor Play

Kids love to run, jump, and explore. Playgrounds give...
- Advertisement -
Achema Middleeast

The Atom has been developed “specifically to meet the needs of construction professionals, making construction smarter, more accurate and more efficient than ever before,” according to the company. The launch is part of XYZ Reality’s commercial launch.

DCW attendees will be able to view and position holograms of BIM with the Atom is bringing to construction sites.

Commenting on the launch and the event, XYZ Reality founder and CEO David Mitchell said: “DCW is one of the biggest and most prestigious events in the global ConTech calendar, so it was a natural choice as the setting for our commercial launch.

“The release of The Atom demonstrates our exponential growth over the last four years, and since securing our Series A funding in June 2021, our teams have been hard at work preparing for our commercial launch. We cannot wait to engage with delegates, showcasing The Atom’s powerful capabilities and showing how everything we do as a business is always driven by the specific needs of the construction industry.”

Achema Middleeast

Latest stories

Related stories

Human Machine Collaboration on Modern Construction Sites

Modern construction sites increasingly feature integrated teams where workers and machines collaborate as complementary partners, each contributing unique strengths toward shared objectives. This exploration examines collaborative workflows where technology augments human skill and judgment, improving overall productivity while simultaneously reducing physical strain on workers and enabling safer, more controlled construction processes. Advanced robotics, artificial intelligence, and intuitive human-machine interfaces create opportunities for seamless integration between human expertise and mechanical precision, establishing new models for effective teamwork in dynamic construction environments.

Top Benefits of Playground Artificial Turf for Safe Outdoor Play

Kids love to run, jump, and explore. Playgrounds give...

RMIT Researchers Turn Coffee Waste into Low-Carbon Concrete

RMIT University, Australia researchers are coming up with a...

Subscribe

- Never miss a story with notifications

- Gain full access to our premium content

- Browse free from any location or device.

Media Packs

Expand Your Reach With Our Customized Solutions Empowering Your Campaigns To Maximize Your Reach & Drive Real Results!

– Access the Media Pack Now

– Book a Conference Call

Leave Message for Us to Get Back

Translate »