As one of the earliest exhibition companies in the country, VNU Exhibitions Asia has been a leader in China's exhibition industry for more than two decades. Through the joint efforts of more than 200 outstanding employees, the company hosts above 35 top exhibitions and conferences in China each year, with a total exhibition area of over 100,000 square meters. The company is headquartered in Shanghai, with 17 branches located in Bangkok, Hong Kong, Vancouver, Beijing, Guangzhou, Shenzhen, Chengdu, Qingdao, Kunming, Nanjing. The company is a member of the Global Association of the Exhibition Industry (UFI). President of VNU David Zhong is Chairman of UFI Asia-Pacific Chapter, Member of UFI Board of Directors, and Global vice president of UFI.
VNU Exhibitions Asia is a joint venture of Royal Dutch Jaarbeurs. Over the past century, Jaarbeurs has evolved into an international exhibition company which has a 100,000-square-meter large pavilion and hosts more than 90 exhibitions and conferences annually. Keylong Exhibitions was established in 1993; In 2001, Royal Dutch Jaarbeurs and Keylong Exhibitions established a joint venture-VNU Exhibitions Asia Ltd., aiming to develop the Chinese market together, also providing total solution of exhibition and conference business support for global customers, such as Exhibition Hall Management, Exhibition Organizing, Event Services and Management, Business Consulting and Research, Integrated Marketing, Training and Education, etc.